There is a much higher awareness regarding the production ethics of extreme adult content.

Today, the phrase remains a foundational case study in digital media courses, representing the raw, unregulated era of Web 2.0 and the unpredictable mechanics of internet virality. Share public link

In 2007, YouTube was in its infancy. While the platform strictly prohibited the uploading of the actual explicit video, it did allow users to upload videos of themselves or their friends watching it. This created a secondary wave of content that was safe for work (SFW) but highly entertaining.