"The game was deeply offensive and should not have been approved for distribution on the App Store. We sincerely apologize for this mistake."
on the Apple App Store. The premise was disturbingly simple: the screen displayed a crude line drawing of a crying baby. To make the baby stop crying, the user had to physically shake their iPhone. Once the device was shaken vigorously enough, red "X" marks would appear over the baby’s eyes, indicating it was no longer crying (or alive), and the sound would cease. The Rapid Backlash
: To stop the crying, the player had to violently shake their iPhone. Once shaken sufficiently, thick red "X" marks would appear over the baby’s eyes, indicating its death.